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Tl;dr
Romana Siracusa, a seasoned fractional CMO and marketing coach, shares her passion for helping small business owners find a growth strategy that works for them. Her "Grow Your Marketing" (G.Y.M.) program turns big ideas into actionable plans, guiding entrepreneurs toward success.
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Romana Siracusa is a fractional CMO, marketing coach, and your new favorite marketing guru for turning complex dreams into reality. With over ten years of experience, Romana firmly believes that marketing doesn't have to be hard or expensive — there's a strategy for every budget.
Her Grow Your Marketing (G.Y.M.) program takes you step-by-step through building offers, creating marketing strategies, and implementing scalable systems.
Her superpowers?
Leadership, strategy, creating scalable systems, and — most importantly — getting things done. She’s all about helping people who feel stuck and confused get clear and confident in their marketing.
Helping entrepreneurs find their focus
Romana thrives on guiding entrepreneurs — especially women — who feel overwhelmed by their big ideas. She’s passionate about helping them turn their visions into market-ready offers. For Romana, there’s nothing more rewarding than seeing those scattered ideas take shape into a clear, actionable plan for growth.
However, Romana knows that this process takes time and energy — two things most entrepreneurs are short on. “I was seeing so many women…lost and confused…having…big dreams, big ideas, lots of ideas, but feeling so lost, confused, overwhelmed, not sure how to take that next step," she says. "And this is the problem that I have fallen in love with.” Helping entrepreneurs move from uncertainty to clarity is what drives her.
Saving time and simplifying scheduling with YouCanBookMe
To focus on what she loves most — coaching her clients and building relationships — Romana uses YouCanBookMe's coach booking software to handle her scheduling. “I love the email reminders and all the notifications,” she shares. “I don’t think I’ve ever had anyone ghost me.” By automating her bookings, YouCanBookMe saves her hours every week on back-and-forth emails, allowing her to concentrate on the work that matters.
With YouCanBookMe, Romana effortlessly manages multiple types of appointments, syncs her calendar, and ensures that her clients always have a smooth experience. It’s the tool she relies on to keep her business running efficiently while giving her peace of mind.
Balancing ambition with self-care
Romana’s biggest challenge? Balancing her drive to achieve ambitious goals with the need to prioritize self-care. While she always aims to show up consistently for her clients and business, she recognizes that taking breaks is essential to avoid burnout. "It’s okay to chill a little right now," she reminds herself. With YouCanBookMe automating her scheduling, Romana can confidently step back when needed, knowing her calendar is under control.
Streamlining her business with the right tools
Aside from YouCanBookMe, Romana uses a suite of tools that help her maintain efficiency:
- Heartbeat: An all-in-one platform combining elements of Slack, Notion, and Kajabi. Heartbeat hosts her community, supports course delivery, and automates processes, enabling Romana to manage her entire program from a single place.
- Notion: What started as a complicated relationship turned into a favorite tool for managing projects and databases. Now, Romana loves Notion for its flexibility and the way it keeps her organized.
By choosing the right tools, Romana cuts down on admin work, saves time, and creates a seamless experience for her clients.
Building growth through connection
Romana attributes much of her business growth to two key drivers: referrals and showing up online. Her consistent social media presence and word-of-mouth recommendations have helped her build a steady stream of new clients. With YouCanBookMe, she ensures every new connection is easy to schedule, which strengthens her relationships from the very first meeting.
Determination: the key ingredient for success
Romana knows that building a business isn’t easy. That’s why she champions an often overlooked soft skill: determination. Building a business isn’t easy — it’s all about pushing forward. Whether it's facing time constraints, financial hurdles, or moments of self-doubt, her determination helps her — and her clients — stay on course toward success.
Conclusion
Romana Siracusa shows that marketing doesn’t have to be complicated or costly. With the right mix of gumption, strategy, and tools like YouCanBookMe, she keeps her business running smoothly and her clients happy. Ready to simplify your scheduling and focus on what truly matters?
Try YouCanBookMe today and discover how it can help your business grow, just like it has for Romana.
4.7 / 5 — G2
4.4 / 5 — Trustpilot